This is us

Marcela Zürrer

Analytical. Adaptable. Approachable. Assertive. Accomplished.

With me as your partner, you gain a pragmatic and highly motivated expert with a proven track record in management and leadership, exceptional communication skills, and the energy to successfully embrace new challenges.
My professional style is built on teamwork and open dialogue, complemented by a strong „can-do“ attitude and creative, „out-of-the-box“ thinking. As a collegial, solution-oriented communicator, I bring a sense of calm and a strategic overview to even the most hectic situations.
Throughout my career, internal and external stakeholders have valued my strong analytical mindset and deep industry expertise. I specialize in managing and navigating complex projects, consistently driving them to successful completion through a structured, goal-oriented approach.

Daniel Kobell

Committed. Certified. Connected. Creative. Collaborative.

Owner of AbsolutPubliK and co-owner of the communications agency Comm.pact AG since 1991, specializing in 360° conceptual design in Basel. Part-time lecturer at bsa, hf-ict, BBZ BL, kvBL and Kanti Baden schools at the upper secondary and tertiary B levels.
Holds a BA in Design and Visual Communication (Bachelor of Arts from ZHdK) and an MBA from IUBH. Certified as an SVEB 1 and 2 lecturer, as well as a vocational school subject teacher (EHB: EFZ, BM, HF, and FH).
Active member of employer and employee associations, including the Chamber of Commerce of Both Basel Cantons, the Basel-Stadt Trade Association, the Stäfa Trade Association, SWISS MARKETING, syndicom, the Baselland Teachers’ Association (LVB), Vocational Education and Training Switzerland (BCH) and LCH.

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